diff --git a/web/src/views/BinsView.tsx b/web/src/views/BinsView.tsx
index 4fdac13..b288165 100644
--- a/web/src/views/BinsView.tsx
+++ b/web/src/views/BinsView.tsx
@@ -8,6 +8,7 @@ import { api } from "../api.js";
 import { Btn, Card, Pill, Icon } from "../components/primitives/index.js";
 import { ConfirmDialog } from "../components/modals/ConfirmDialog.js";
 import { useToast } from "../components/Toast.js";
+import { useIsMobile } from "../hooks/useIsMobile.js";
 
 // Bins follow a "letter + number" naming convention (A1, A2, B1, …).
 // Group by the letter prefix so each letter starts a new visual row,
@@ -50,6 +51,7 @@ export function BinsView({
   onAddBin: () => void;
   onEditBin: (bin: Bin) => void;
 }) {
+  const isMobile = useIsMobile();
   const qc = useQueryClient();
   const { toast } = useToast();
   const items = useMemo(() => enrichItems(data), [data]);
@@ -70,17 +72,24 @@ export function BinsView({
   return (
     <div
       style={{
-        padding: "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
+        padding: isMobile
+          ? "20px 16px 80px"
+          : "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
         maxWidth: 2400,
         margin: "0 auto",
       }}
     >
-      <div style={{ display: "flex", alignItems: "baseline", justifyContent: "space-between", marginBottom: 24 }}>
+      <div style={{ display: "flex", alignItems: "baseline", justifyContent: "space-between", marginBottom: isMobile ? 16 : 24 }}>
         <div>
           <div className="smallcaps" style={{ color: "var(--ink-3)" }}>{data.bins.length} bins</div>
           <h1
             className="serif"
-            style={{ fontSize: 44, margin: "6px 0 0", fontWeight: 500, letterSpacing: "-0.02em" }}
+            style={{
+              fontSize: isMobile ? 28 : 44,
+              margin: "6px 0 0",
+              fontWeight: 500,
+              letterSpacing: "-0.02em",
+            }}
           >
             Bins & storage
           </h1>
diff --git a/web/src/views/BrandsView.tsx b/web/src/views/BrandsView.tsx
index 6aaadbf..3256ff0 100644
--- a/web/src/views/BrandsView.tsx
+++ b/web/src/views/BrandsView.tsx
@@ -3,6 +3,7 @@ import type { Bootstrap, Brand } from "../types.js";
 import { fmt } from "../format.js";
 import { getStoredTimezone } from "../tz.js";
 import { Btn, Card, Icon, Select, inputStyle } from "../components/primitives/index.js";
+import { useIsMobile } from "../hooks/useIsMobile.js";
 
 interface BrandRow {
   brand: Brand;
@@ -67,6 +68,7 @@ export function BrandsView({
   onSelectBrand: (brand: Brand) => void;
   onAddBrand: () => void;
 }) {
+  const isMobile = useIsMobile();
   const [search, setSearch] = useState("");
   const [sortBy, setSortBy] = useState<SortKey>("name");
 
@@ -98,7 +100,9 @@ export function BrandsView({
   return (
     <div
       style={{
-        padding: "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
+        padding: isMobile
+          ? "20px 16px 80px"
+          : "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
         maxWidth: 2400,
         margin: "0 auto",
       }}
@@ -108,7 +112,7 @@ export function BrandsView({
           display: "flex",
           alignItems: "baseline",
           justifyContent: "space-between",
-          marginBottom: 24,
+          marginBottom: isMobile ? 16 : 24,
         }}
       >
         <div>
@@ -117,7 +121,12 @@ export function BrandsView({
           </div>
           <h1
             className="serif"
-            style={{ fontSize: 44, margin: "6px 0 0", fontWeight: 500, letterSpacing: "-0.02em" }}
+            style={{
+              fontSize: isMobile ? 28 : 44,
+              margin: "6px 0 0",
+              fontWeight: 500,
+              letterSpacing: "-0.02em",
+            }}
           >
             Brands
           </h1>
@@ -137,6 +146,72 @@ export function BrandsView({
             Add your first brand
           </Btn>
         </Card>
+      ) : isMobile ? (
+        <>
+          <div
+            style={{
+              display: "flex",
+              alignItems: "center",
+              gap: 8,
+              background: "var(--surface)",
+              border: "1px solid var(--line)",
+              borderRadius: "var(--r-md)",
+              padding: "0 10px",
+              marginBottom: 10,
+            }}
+          >
+            <Icon name="search" size={14} color="var(--ink-3)" />
+            <input
+              placeholder="Search by brand name..."
+              value={search}
+              onChange={(e) => setSearch(e.target.value)}
+              style={{
+                border: "none",
+                outline: "none",
+                background: "transparent",
+                padding: "10px 0",
+                fontSize: 14,
+                flex: 1,
+                color: "var(--ink)",
+              }}
+            />
+            {search && (
+              <button
+                onClick={() => setSearch("")}
+                style={{
+                  background: "transparent",
+                  border: "none",
+                  cursor: "pointer",
+                  padding: 2,
+                  display: "inline-flex",
+                  color: "var(--ink-3)",
+                }}
+              >
+                <Icon name="close" size={12} />
+              </button>
+            )}
+          </div>
+          <Select
+            value={sortBy}
+            onChange={(e) => setSortBy(e.target.value as SortKey)}
+            style={{ ...inputStyle, width: "100%", padding: "8px 10px", marginBottom: 14 }}
+          >
+            <option value="name">Name (A-Z)</option>
+            <option value="skus">Most SKUs</option>
+            <option value="items">Most items</option>
+            <option value="spent">Most spent</option>
+            <option value="recent">Recent</option>
+            <option value="rating">Top rated</option>
+          </Select>
+          {sorted.length === 0 && (
+            <div style={{ padding: 40, textAlign: "center", color: "var(--ink-3)", fontSize: 13 }}>
+              No brands match these filters.
+            </div>
+          )}
+          {sorted.map((r) => (
+            <MobileBrandCard key={r.brand.id} row={r} onClick={() => onSelectBrand(r.brand)} />
+          ))}
+        </>
       ) : (
         <>
           <Card style={{ marginBottom: 14, padding: 14 }}>
@@ -185,7 +260,6 @@ export function BrandsView({
                   </button>
                 )}
               </div>
-
               <Select
                 value={sortBy}
                 onChange={(e) => setSortBy(e.target.value as SortKey)}
@@ -200,7 +274,6 @@ export function BrandsView({
               </Select>
             </div>
           </Card>
-
           <Card padded={false}>
             <BrandHeaderRow sortBy={sortBy} onSort={setSortBy} />
             {sorted.length === 0 && (
@@ -276,6 +349,66 @@ function BrandHeaderRow({
   );
 }
 
+function MobileBrandCard({ row, onClick }: { row: BrandRow; onClick: () => void }) {
+  return (
+    <div
+      onClick={onClick}
+      style={{
+        padding: "14px 16px",
+        background: "var(--surface)",
+        borderRadius: "var(--r-md)",
+        marginBottom: 8,
+        cursor: "pointer",
+        border: "1px solid var(--line)",
+      }}
+    >
+      <div style={{ display: "flex", alignItems: "center", gap: 10 }}>
+        <div style={{ flex: 1, minWidth: 0 }}>
+          <div
+            style={{
+              fontWeight: 500,
+              fontSize: 14,
+              whiteSpace: "nowrap",
+              overflow: "hidden",
+              textOverflow: "ellipsis",
+            }}
+          >
+            {row.brand.name}
+          </div>
+        </div>
+        <span style={{ color: "var(--ink-3)", fontSize: 16 }}>›</span>
+      </div>
+      <div
+        style={{
+          display: "flex",
+          alignItems: "center",
+          gap: 12,
+          marginTop: 8,
+          paddingTop: 8,
+          borderTop: "1px solid var(--line)",
+          fontSize: 12,
+          color: "var(--ink-2)",
+        }}
+      >
+        <span className="mono">{row.skuCount} SKU{row.skuCount !== 1 ? "s" : ""}</span>
+        <span className="mono">{row.itemCount} item{row.itemCount !== 1 ? "s" : ""}</span>
+        {row.itemCount > 0 && <span className="mono">{fmt.money(row.totalSpend)}</span>}
+        {row.avgRating != null && (
+          <span style={{ display: "flex", alignItems: "center", gap: 3 }}>
+            <Icon name="star" size={11} color="var(--amber)" />
+            <span className="mono">{row.avgRating.toFixed(1)}</span>
+          </span>
+        )}
+        {row.lastPurchase && (
+          <span style={{ marginLeft: "auto", color: "var(--ink-3)" }}>
+            {fmt.dateShort(row.lastPurchase, getStoredTimezone())}
+          </span>
+        )}
+      </div>
+    </div>
+  );
+}
+
 function BrandItemRow({ row, onClick }: { row: BrandRow; onClick: () => void }) {
   return (
     <div
diff --git a/web/src/views/ChartsView.tsx b/web/src/views/ChartsView.tsx
index bd88617..8d4e28d 100644
--- a/web/src/views/ChartsView.tsx
+++ b/web/src/views/ChartsView.tsx
@@ -5,12 +5,14 @@ import type { Stats } from "../stats.js";
 import { fmt } from "../format.js";
 import { BarChart, Card, Stat, Icon } from "../components/primitives/index.js";
 import { getStoredTimezone } from "../tz.js";
+import { useIsMobile } from "../hooks/useIsMobile.js";
 
 const DOW_NAMES = ["Sun", "Mon", "Tue", "Wed", "Thu", "Fri", "Sat"];
 const DOW_FULL = ["Sundays", "Mondays", "Tuesdays", "Wednesdays", "Thursdays", "Fridays", "Saturdays"];
 const DOW_ORDER = [1, 2, 3, 4, 5, 6, 0]; // Mon→Sun
 
 export function ChartsView({ data, stats }: { data: Bootstrap; stats: Stats }) {
+  const isMobile = useIsMobile();
   const tz = getStoredTimezone();
   const series = stats.series90.map((s) => ({ date: s.date, grams: s.grams }));
 
@@ -128,19 +130,26 @@ export function ChartsView({ data, stats }: { data: Bootstrap; stats: Stats }) {
   return (
     <div
       style={{
-        padding: "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
+        padding: isMobile
+          ? "20px 16px 80px"
+          : "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
         maxWidth: 2400,
         margin: "0 auto",
       }}
     >
       {/* ── 1. Header ──────────────────────────────────────────────── */}
-      <div style={{ marginBottom: 24 }}>
+      <div style={{ marginBottom: isMobile ? 16 : 24 }}>
         <div className="smallcaps" style={{ color: "var(--ink-3)" }}>
           Last 90 days
         </div>
         <h1
           className="serif"
-          style={{ fontSize: 44, margin: "6px 0 0", fontWeight: 500, letterSpacing: "-0.02em" }}
+          style={{
+            fontSize: isMobile ? 28 : 44,
+            margin: "6px 0 0",
+            fontWeight: 500,
+            letterSpacing: "-0.02em",
+          }}
         >
           Patterns
         </h1>
@@ -168,7 +177,9 @@ export function ChartsView({ data, stats }: { data: Bootstrap; stats: Stats }) {
           <div
             style={{
               display: "grid",
-              gridTemplateColumns: "repeat(auto-fit, minmax(220px, 1fr))",
+              gridTemplateColumns: isMobile
+                ? "1fr 1fr"
+                : "repeat(auto-fit, minmax(220px, 1fr))",
               gap: 14,
               marginBottom: 14,
             }}
@@ -293,7 +304,9 @@ export function ChartsView({ data, stats }: { data: Bootstrap; stats: Stats }) {
           <div
             style={{
               display: "grid",
-              gridTemplateColumns: "repeat(auto-fit, minmax(340px, 1fr))",
+              gridTemplateColumns: isMobile
+                ? "1fr"
+                : "repeat(auto-fit, minmax(340px, 1fr))",
               gap: 14,
               marginBottom: 14,
             }}
diff --git a/web/src/views/CustodyView.tsx b/web/src/views/CustodyView.tsx
index cae9a14..d3b64ae 100644
--- a/web/src/views/CustodyView.tsx
+++ b/web/src/views/CustodyView.tsx
@@ -5,6 +5,7 @@ import { getStoredTimezone } from "../tz.js";
 import { remainingShort } from "../stats.js";
 import { fmt, TYPE_GLYPHS } from "../format.js";
 import { Btn, Card, Icon } from "../components/primitives/index.js";
+import { useIsMobile } from "../hooks/useIsMobile.js";
 
 const GRID_COLS = "32px 2fr 1fr 1fr 1fr 280px";
 
@@ -21,6 +22,7 @@ export function CustodyView({
   onConsume: (i: Item) => void;
   onMarkGone: (i: Item) => void;
 }) {
+  const isMobile = useIsMobile();
   const items = useMemo(() => enrichItems(data), [data]);
   const checkedOut = useMemo(
     () =>
@@ -37,18 +39,25 @@ export function CustodyView({
   return (
     <div
       style={{
-        padding: "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
+        padding: isMobile
+          ? "20px 16px 80px"
+          : "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
         maxWidth: 2400,
         margin: "0 auto",
       }}
     >
-      <div style={{ marginBottom: 24 }}>
+      <div style={{ marginBottom: isMobile ? 16 : 24 }}>
         <div className="smallcaps" style={{ color: "var(--ink-3)" }}>
           {checkedOut.length} item{checkedOut.length === 1 ? "" : "s"} checked out
         </div>
         <h1
           className="serif"
-          style={{ fontSize: 44, margin: "6px 0 0", fontWeight: 500, letterSpacing: "-0.02em" }}
+          style={{
+            fontSize: isMobile ? 28 : 44,
+            margin: "6px 0 0",
+            fontWeight: 500,
+            letterSpacing: "-0.02em",
+          }}
         >
           My Custody
         </h1>
@@ -73,6 +82,20 @@ export function CustodyView({
             Nothing checked out right now.
           </div>
         </div>
+      ) : isMobile ? (
+        <div style={{ display: "flex", flexDirection: "column", gap: 8 }}>
+          {checkedOut.map((item) => (
+            <MobileCustodyCard
+              key={item.id}
+              item={item}
+              data={data}
+              onSelect={() => onSelectItem(item)}
+              onCheckin={() => onCheckin(item)}
+              onConsume={() => onConsume(item)}
+              onMarkGone={() => onMarkGone(item)}
+            />
+          ))}
+        </div>
       ) : (
         <Card padded={false}>
           <div
@@ -112,6 +135,59 @@ export function CustodyView({
   );
 }
 
+function MobileCustodyCard({
+  item,
+  data,
+  onSelect,
+  onCheckin,
+  onConsume,
+  onMarkGone,
+}: {
+  item: Item;
+  data: Bootstrap;
+  onSelect: () => void;
+  onCheckin: () => void;
+  onConsume: () => void;
+  onMarkGone: () => void;
+}) {
+  const glyph = TYPE_GLYPHS[item.type] ?? "·";
+  const pct = helpers.pctRemaining(item);
+
+  return (
+    <div
+      onClick={onSelect}
+      style={{
+        padding: "14px 16px",
+        background: "var(--surface)",
+        borderRadius: "var(--r-md)",
+        cursor: "pointer",
+        border: "1px solid var(--line)",
+      }}
+    >
+      <div style={{ display: "flex", alignItems: "center", gap: 10 }}>
+        <div style={{ fontSize: 18, opacity: 0.6 }}>{glyph}</div>
+        <div style={{ flex: 1, minWidth: 0 }}>
+          <div style={{ fontWeight: 500, fontSize: 14 }}>{item.name}</div>
+          <div style={{ fontSize: 12, color: "var(--ink-3)", marginTop: 2 }}>
+            {helpers.brandName(data, item.brandId)} · {remainingShort(item)} · {Math.round(pct * 100)}%
+          </div>
+        </div>
+      </div>
+      <div style={{ fontSize: 11, color: "var(--ink-3)", marginTop: 6 }}>
+        Checked out {fmt.daysAgo(item.checkoutDate, getStoredTimezone())}
+      </div>
+      <div
+        style={{ display: "flex", gap: 6, marginTop: 10 }}
+        onClick={(e) => e.stopPropagation()}
+      >
+        <Btn variant="sage" icon="check" onClick={onCheckin}>Check in</Btn>
+        <Btn variant="secondary" icon="check" onClick={onConsume}>Consume</Btn>
+        <Btn variant="ghost" icon="bin" onClick={onMarkGone} />
+      </div>
+    </div>
+  );
+}
+
 function CustodyRow({
   item,
   data,
diff --git a/web/src/views/SettingsView.tsx b/web/src/views/SettingsView.tsx
index 751e171..708391a 100644
--- a/web/src/views/SettingsView.tsx
+++ b/web/src/views/SettingsView.tsx
@@ -1,6 +1,7 @@
 import type { Bootstrap } from "../types.js";
 import { Btn, Card, Select, Stat } from "../components/primitives/index.js";
 import { getBrowserTimezone } from "../tz.js";
+import { useIsMobile } from "../hooks/useIsMobile.js";
 
 function getTimezoneOptions(): string[] {
   try {
@@ -98,19 +99,27 @@ export function SettingsView({
   timezone: string;
   onTimezoneChange: (tz: string) => void;
 }) {
+  const isMobile = useIsMobile();
   return (
     <div
       style={{
-        padding: "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
+        padding: isMobile
+          ? "20px 16px 80px"
+          : "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
         maxWidth: 1400,
         margin: "0 auto",
       }}
     >
-      <div style={{ marginBottom: 24 }}>
+      <div style={{ marginBottom: isMobile ? 16 : 24 }}>
         <div className="smallcaps" style={{ color: "var(--ink-3)" }}>Settings</div>
         <h1
           className="serif"
-          style={{ fontSize: 44, margin: "6px 0 0", fontWeight: 500, letterSpacing: "-0.02em" }}
+          style={{
+            fontSize: isMobile ? 28 : 44,
+            margin: "6px 0 0",
+            fontWeight: 500,
+            letterSpacing: "-0.02em",
+          }}
         >
           Preferences
         </h1>
diff --git a/web/src/views/ShopsView.tsx b/web/src/views/ShopsView.tsx
index ee4c17c..d66df7f 100644
--- a/web/src/views/ShopsView.tsx
+++ b/web/src/views/ShopsView.tsx
@@ -3,6 +3,7 @@ import type { Bootstrap, Shop } from "../types.js";
 import { fmt } from "../format.js";
 import { getStoredTimezone } from "../tz.js";
 import { Btn, Card, Icon, Select, inputStyle } from "../components/primitives/index.js";
+import { useIsMobile } from "../hooks/useIsMobile.js";
 
 interface ShopRow {
   shop: Shop;
@@ -57,6 +58,7 @@ export function ShopsView({
   onSelectShop: (shop: Shop) => void;
   onAddShop: () => void;
 }) {
+  const isMobile = useIsMobile();
   const [search, setSearch] = useState("");
   const [sortBy, setSortBy] = useState<SortKey>("name");
 
@@ -91,7 +93,9 @@ export function ShopsView({
   return (
     <div
       style={{
-        padding: "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
+        padding: isMobile
+          ? "20px 16px 80px"
+          : "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
         maxWidth: 2400,
         margin: "0 auto",
       }}
@@ -101,7 +105,7 @@ export function ShopsView({
           display: "flex",
           alignItems: "baseline",
           justifyContent: "space-between",
-          marginBottom: 24,
+          marginBottom: isMobile ? 16 : 24,
         }}
       >
         <div>
@@ -110,7 +114,12 @@ export function ShopsView({
           </div>
           <h1
             className="serif"
-            style={{ fontSize: 44, margin: "6px 0 0", fontWeight: 500, letterSpacing: "-0.02em" }}
+            style={{
+              fontSize: isMobile ? 28 : 44,
+              margin: "6px 0 0",
+              fontWeight: 500,
+              letterSpacing: "-0.02em",
+            }}
           >
             Shops
           </h1>
@@ -130,6 +139,71 @@ export function ShopsView({
             Add your first shop
           </Btn>
         </Card>
+      ) : isMobile ? (
+        <>
+          <div
+            style={{
+              display: "flex",
+              alignItems: "center",
+              gap: 8,
+              background: "var(--surface)",
+              border: "1px solid var(--line)",
+              borderRadius: "var(--r-md)",
+              padding: "0 10px",
+              marginBottom: 10,
+            }}
+          >
+            <Icon name="search" size={14} color="var(--ink-3)" />
+            <input
+              placeholder="Search by name or location..."
+              value={search}
+              onChange={(e) => setSearch(e.target.value)}
+              style={{
+                border: "none",
+                outline: "none",
+                background: "transparent",
+                padding: "10px 0",
+                fontSize: 14,
+                flex: 1,
+                color: "var(--ink)",
+              }}
+            />
+            {search && (
+              <button
+                onClick={() => setSearch("")}
+                style={{
+                  background: "transparent",
+                  border: "none",
+                  cursor: "pointer",
+                  padding: 2,
+                  display: "inline-flex",
+                  color: "var(--ink-3)",
+                }}
+              >
+                <Icon name="close" size={12} />
+              </button>
+            )}
+          </div>
+          <Select
+            value={sortBy}
+            onChange={(e) => setSortBy(e.target.value as SortKey)}
+            style={{ ...inputStyle, width: "100%", padding: "8px 10px", marginBottom: 14 }}
+          >
+            <option value="name">Name (A-Z)</option>
+            <option value="items">Most items</option>
+            <option value="spent">Most spent</option>
+            <option value="recent">Recent</option>
+            <option value="rating">Top rated</option>
+          </Select>
+          {sorted.length === 0 && (
+            <div style={{ padding: 40, textAlign: "center", color: "var(--ink-3)", fontSize: 13 }}>
+              No shops match these filters.
+            </div>
+          )}
+          {sorted.map((r) => (
+            <MobileShopCard key={r.shop.id} row={r} onClick={() => onSelectShop(r.shop)} />
+          ))}
+        </>
       ) : (
         <>
           <Card style={{ marginBottom: 14, padding: 14 }}>
@@ -178,7 +252,6 @@ export function ShopsView({
                   </button>
                 )}
               </div>
-
               <Select
                 value={sortBy}
                 onChange={(e) => setSortBy(e.target.value as SortKey)}
@@ -192,7 +265,6 @@ export function ShopsView({
               </Select>
             </div>
           </Card>
-
           <Card padded={false}>
             <ShopHeaderRow sortBy={sortBy} onSort={setSortBy} />
             {sorted.length === 0 && (
@@ -268,6 +340,70 @@ function ShopHeaderRow({
   );
 }
 
+function MobileShopCard({ row, onClick }: { row: ShopRow; onClick: () => void }) {
+  return (
+    <div
+      onClick={onClick}
+      style={{
+        padding: "14px 16px",
+        background: "var(--surface)",
+        borderRadius: "var(--r-md)",
+        marginBottom: 8,
+        cursor: "pointer",
+        border: "1px solid var(--line)",
+      }}
+    >
+      <div style={{ display: "flex", alignItems: "center", gap: 10 }}>
+        <div style={{ flex: 1, minWidth: 0 }}>
+          <div
+            style={{
+              fontWeight: 500,
+              fontSize: 14,
+              whiteSpace: "nowrap",
+              overflow: "hidden",
+              textOverflow: "ellipsis",
+            }}
+          >
+            {row.shop.name}
+          </div>
+          {row.shop.location && (
+            <div style={{ fontSize: 12, color: "var(--ink-3)", marginTop: 2 }}>
+              {row.shop.location}
+            </div>
+          )}
+        </div>
+        <span style={{ color: "var(--ink-3)", fontSize: 16 }}>›</span>
+      </div>
+      <div
+        style={{
+          display: "flex",
+          alignItems: "center",
+          gap: 12,
+          marginTop: 8,
+          paddingTop: 8,
+          borderTop: "1px solid var(--line)",
+          fontSize: 12,
+          color: "var(--ink-2)",
+        }}
+      >
+        <span className="mono">{row.itemCount} item{row.itemCount !== 1 ? "s" : ""}</span>
+        {row.itemCount > 0 && <span className="mono">{fmt.money(row.totalSpend)}</span>}
+        {row.avgRating != null && (
+          <span style={{ display: "flex", alignItems: "center", gap: 3 }}>
+            <Icon name="star" size={11} color="var(--amber)" />
+            <span className="mono">{row.avgRating.toFixed(1)}</span>
+          </span>
+        )}
+        {row.lastPurchase && (
+          <span style={{ marginLeft: "auto", color: "var(--ink-3)" }}>
+            {fmt.dateShort(row.lastPurchase, getStoredTimezone())}
+          </span>
+        )}
+      </div>
+    </div>
+  );
+}
+
 function ShopItemRow({ row, onClick }: { row: ShopRow; onClick: () => void }) {
   return (
     <div
diff --git a/web/src/views/SkusView.tsx b/web/src/views/SkusView.tsx
index c637877..556284e 100644
--- a/web/src/views/SkusView.tsx
+++ b/web/src/views/SkusView.tsx
@@ -3,7 +3,8 @@ import type { Bootstrap, Product } from "../types.js";
 import { TYPES, helpers } from "../types.js";
 import { fmt, TYPE_GLYPHS } from "../format.js";
 import { getStoredTimezone } from "../tz.js";
-import { Btn, Card, Icon, Select, inputStyle } from "../components/primitives/index.js";
+import { Btn, Card, Icon, Pill, Select, inputStyle } from "../components/primitives/index.js";
+import { useIsMobile } from "../hooks/useIsMobile.js";
 
 export interface SkuRow {
   product: Product;
@@ -73,6 +74,7 @@ export function SkusView({
   onSelectSku: (p: Product) => void;
   onAddSku: () => void;
 }) {
+  const isMobile = useIsMobile();
   const [typeFilter, setTypeFilter] = useState("all");
   const [search, setSearch] = useState("");
   const [sortBy, setSortBy] = useState<SortKey>("name");
@@ -113,7 +115,9 @@ export function SkusView({
   return (
     <div
       style={{
-        padding: "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
+        padding: isMobile
+          ? "20px 16px 80px"
+          : "clamp(32px, 3vw, 64px) clamp(40px, 3vw, 80px) 80px",
         maxWidth: 2400,
         margin: "0 auto",
       }}
@@ -123,7 +127,7 @@ export function SkusView({
           display: "flex",
           alignItems: "baseline",
           justifyContent: "space-between",
-          marginBottom: 24,
+          marginBottom: isMobile ? 16 : 24,
         }}
       >
         <div>
@@ -132,7 +136,12 @@ export function SkusView({
           </div>
           <h1
             className="serif"
-            style={{ fontSize: 44, margin: "6px 0 0", fontWeight: 500, letterSpacing: "-0.02em" }}
+            style={{
+              fontSize: isMobile ? 28 : 44,
+              margin: "6px 0 0",
+              fontWeight: 500,
+              letterSpacing: "-0.02em",
+            }}
           >
             SKUs
           </h1>
@@ -142,19 +151,18 @@ export function SkusView({
         </Btn>
       </div>
 
-      <Card style={{ marginBottom: 14, padding: 14 }}>
-        <div style={{ display: "flex", gap: 12, alignItems: "center", flexWrap: "wrap" }}>
+      {isMobile ? (
+        <>
           <div
             style={{
-              flex: 1,
-              minWidth: 220,
               display: "flex",
               alignItems: "center",
               gap: 8,
-              background: "var(--bg-2)",
+              background: "var(--surface)",
               border: "1px solid var(--line)",
               borderRadius: "var(--r-md)",
               padding: "0 10px",
+              marginBottom: 10,
             }}
           >
             <Icon name="search" size={14} color="var(--ink-3)" />
@@ -166,8 +174,8 @@ export function SkusView({
                 border: "none",
                 outline: "none",
                 background: "transparent",
-                padding: "8px 0",
-                fontSize: 13,
+                padding: "10px 0",
+                fontSize: 14,
                 flex: 1,
                 color: "var(--ink)",
               }}
@@ -188,45 +196,122 @@ export function SkusView({
               </button>
             )}
           </div>
-
-          <Select
-            value={typeFilter}
-            onChange={(e) => setTypeFilter(e.target.value)}
-            style={{ ...inputStyle, width: "auto", padding: "8px 10px" }}
-          >
-            <option value="all">All types</option>
-            {TYPES.map((t) => (
-              <option key={t.id} value={t.id}>
-                {t.id}
-              </option>
-            ))}
-          </Select>
-
-          <Select
-            value={sortBy}
-            onChange={(e) => setSortBy(e.target.value as SortKey)}
-            style={{ ...inputStyle, width: "auto", padding: "8px 10px" }}
-          >
-            <option value="name">Name (A-Z)</option>
-            <option value="items">Most items</option>
-            <option value="spent">Most spent</option>
-            <option value="recent">Recent purchase</option>
-            <option value="rating">Highest rated</option>
-          </Select>
-        </div>
-      </Card>
-
-      <Card padded={false}>
-        <SkuHeaderRow sortBy={sortBy} onSort={setSortBy} />
-        {sorted.length === 0 && (
-          <div style={{ padding: 60, textAlign: "center", color: "var(--ink-3)" }}>
-            No SKUs match these filters.
+          <div style={{ display: "flex", gap: 8, marginBottom: 14 }}>
+            <Select
+              value={typeFilter}
+              onChange={(e) => setTypeFilter(e.target.value)}
+              style={{ ...inputStyle, flex: 1, padding: "8px 10px" }}
+            >
+              <option value="all">All types</option>
+              {TYPES.map((t) => (
+                <option key={t.id} value={t.id}>{t.id}</option>
+              ))}
+            </Select>
+            <Select
+              value={sortBy}
+              onChange={(e) => setSortBy(e.target.value as SortKey)}
+              style={{ ...inputStyle, flex: 1, padding: "8px 10px" }}
+            >
+              <option value="name">Name (A-Z)</option>
+              <option value="items">Most items</option>
+              <option value="spent">Most spent</option>
+              <option value="recent">Recent</option>
+              <option value="rating">Top rated</option>
+            </Select>
           </div>
-        )}
-        {sorted.map((r) => (
-          <SkuItemRow key={r.product.id} row={r} onClick={() => onSelectSku(r.product)} />
-        ))}
-      </Card>
+          {sorted.length === 0 && (
+            <div style={{ padding: 40, textAlign: "center", color: "var(--ink-3)", fontSize: 13 }}>
+              No SKUs match these filters.
+            </div>
+          )}
+          {sorted.map((r) => (
+            <MobileSkuCard key={r.product.id} row={r} onClick={() => onSelectSku(r.product)} />
+          ))}
+        </>
+      ) : (
+        <>
+          <Card style={{ marginBottom: 14, padding: 14 }}>
+            <div style={{ display: "flex", gap: 12, alignItems: "center", flexWrap: "wrap" }}>
+              <div
+                style={{
+                  flex: 1,
+                  minWidth: 220,
+                  display: "flex",
+                  alignItems: "center",
+                  gap: 8,
+                  background: "var(--bg-2)",
+                  border: "1px solid var(--line)",
+                  borderRadius: "var(--r-md)",
+                  padding: "0 10px",
+                }}
+              >
+                <Icon name="search" size={14} color="var(--ink-3)" />
+                <input
+                  placeholder="Search by name, SKU, brand..."
+                  value={search}
+                  onChange={(e) => setSearch(e.target.value)}
+                  style={{
+                    border: "none",
+                    outline: "none",
+                    background: "transparent",
+                    padding: "8px 0",
+                    fontSize: 13,
+                    flex: 1,
+                    color: "var(--ink)",
+                  }}
+                />
+                {search && (
+                  <button
+                    onClick={() => setSearch("")}
+                    style={{
+                      background: "transparent",
+                      border: "none",
+                      cursor: "pointer",
+                      padding: 2,
+                      display: "inline-flex",
+                      color: "var(--ink-3)",
+                    }}
+                  >
+                    <Icon name="close" size={12} />
+                  </button>
+                )}
+              </div>
+              <Select
+                value={typeFilter}
+                onChange={(e) => setTypeFilter(e.target.value)}
+                style={{ ...inputStyle, width: "auto", padding: "8px 10px" }}
+              >
+                <option value="all">All types</option>
+                {TYPES.map((t) => (
+                  <option key={t.id} value={t.id}>{t.id}</option>
+                ))}
+              </Select>
+              <Select
+                value={sortBy}
+                onChange={(e) => setSortBy(e.target.value as SortKey)}
+                style={{ ...inputStyle, width: "auto", padding: "8px 10px" }}
+              >
+                <option value="name">Name (A-Z)</option>
+                <option value="items">Most items</option>
+                <option value="spent">Most spent</option>
+                <option value="recent">Recent purchase</option>
+                <option value="rating">Highest rated</option>
+              </Select>
+            </div>
+          </Card>
+          <Card padded={false}>
+            <SkuHeaderRow sortBy={sortBy} onSort={setSortBy} />
+            {sorted.length === 0 && (
+              <div style={{ padding: 60, textAlign: "center", color: "var(--ink-3)" }}>
+                No SKUs match these filters.
+              </div>
+            )}
+            {sorted.map((r) => (
+              <SkuItemRow key={r.product.id} row={r} onClick={() => onSelectSku(r.product)} />
+            ))}
+          </Card>
+        </>
+      )}
     </div>
   );
 }
@@ -289,6 +374,78 @@ function SkuHeaderRow({
   );
 }
 
+function MobileSkuCard({ row, onClick }: { row: SkuRow; onClick: () => void }) {
+  return (
+    <div
+      onClick={onClick}
+      style={{
+        padding: "14px 16px",
+        background: "var(--surface)",
+        borderRadius: "var(--r-md)",
+        marginBottom: 8,
+        cursor: "pointer",
+        border: "1px solid var(--line)",
+      }}
+    >
+      <div style={{ display: "flex", alignItems: "center", gap: 10 }}>
+        <div style={{ fontFamily: "var(--serif)", fontSize: 20, color: "var(--ink-3)", width: 24 }}>
+          {TYPE_GLYPHS[row.product.type]}
+        </div>
+        <div style={{ flex: 1, minWidth: 0 }}>
+          <div
+            style={{
+              fontWeight: 500,
+              fontSize: 14,
+              whiteSpace: "nowrap",
+              overflow: "hidden",
+              textOverflow: "ellipsis",
+            }}
+          >
+            {row.name}
+          </div>
+          <div style={{ fontSize: 12, color: "var(--ink-3)", marginTop: 2 }}>
+            {row.brand} · {row.product.type}
+          </div>
+        </div>
+        <span style={{ color: "var(--ink-3)", fontSize: 16 }}>›</span>
+      </div>
+      <div
+        style={{
+          display: "flex",
+          alignItems: "center",
+          gap: 12,
+          marginTop: 10,
+          paddingTop: 10,
+          borderTop: "1px solid var(--line)",
+          fontSize: 12,
+          color: "var(--ink-2)",
+        }}
+      >
+        <span className="mono">
+          {row.itemCount} item{row.itemCount !== 1 ? "s" : ""}
+          {row.activeCount > 0 && row.activeCount < row.itemCount && (
+            <span style={{ color: "var(--ink-3)" }}> ({row.activeCount} active)</span>
+          )}
+        </span>
+        {row.itemCount > 0 && (
+          <span className="mono">{fmt.money(row.totalSpend)}</span>
+        )}
+        {row.avgRating != null && (
+          <span style={{ display: "flex", alignItems: "center", gap: 3 }}>
+            <Icon name="star" size={11} color="var(--amber)" />
+            <span className="mono">{row.avgRating.toFixed(1)}</span>
+          </span>
+        )}
+        {row.lastPurchase && (
+          <span style={{ marginLeft: "auto", color: "var(--ink-3)" }}>
+            {fmt.dateShort(row.lastPurchase, getStoredTimezone())}
+          </span>
+        )}
+      </div>
+    </div>
+  );
+}
+
 function SkuItemRow({ row, onClick }: { row: SkuRow; onClick: () => void }) {
   return (
     <div